Internet Marketing

Everything starts with a brand and a marketing strategy. If you already have a brand and strategy, create a Web site that reflects your vision.

If you are just starting out, you must branding strategy, finding your target audience on the web and positioning your service or product in the online marketplace.

Define the following :

• Your Objective
  
  What is the objective of your Web site? Is it strictly sales or are you launching a new image? Are you trying to retain your current customer base or do you see a new market opportunity?


• Your Target Audience
  
  Who is your target audience? Attracting your audience through the Internet is substantially different to appealing to the same group offline.


• Your Online Competition
  
  Who are your competitors? Will you compete with large, established companies or small niche companies?


• Your Unique Advantages
  
  What differentiates you from your business competitors?

Promoting your site through integration with offline marketing efforts. That clients sometimes need assistance in understanding the methods of online advertising and marketing available to them and which routes are likely to best achieve their objectives.

Provides strategic online marketing advice services; pulling together your goals into a single online strategy. The strategy will encompass requirements, implementation, reporting and success measures.

The strategy will consider all methods of online advertising and marketing, from search engine marketing to email campaigns and affiliate programs.

Once the strategy has been approved, we will assist you in implementing that strategy and measuring its success.

Source: Virtual